Juul Labs is on a mission to transition the world's billion adult smokers away from combustible cigarettes, eliminate their use, and combat underage usage of our products.

Retailers play an active role in curbing underage access to age-restricted products, including JUUL products.

No one underage should use JUUL products or nicotine in any form. Data in the U.S. show rates of underage use of JUUL and other e-cigarettes that are unacceptable. As a manufacturer, we recognize the need for collective action to combat underage use.

We ask all of our retail partners to join us in combating underage use. This Retailer Resource Center aims to help our retail partners understand how they can do their part to keep their communities safe and uphold their reputation as responsible retailers.

This website features the following resources for JUUL retailers:

• Sell Responsibly

  Remember these key things every time you sell JUUL to comply with federal age-verification laws and Juul Labs’ policies.

• Get Enhanced Access Controls (EAC)

  Automate compliance with age-verification and product-quantity limits by getting Enhanced Access Controls.

• Juul Labs’ Mystery Shop Program

  Understand how Juul Labs enforces retailer compliance through mystery shops and the Company’s Three Strikes Enforcement policy.

• Point-of-Sale Partners

  See a list of point-of-sale (POS) system developers working with us to implement Enhanced Access Controls.